It was expected that the talk of Diane Nijs would appeal to our imagination. She is, as far as I know, the only professor in Imagineering. Back in August, I already tried to get hold of this professor for one of my “20 Knappe Koppen” interviews. Unfortunately, her busy schedule at the Dutch university where she [...]

On april 16th I was kindly invited by the Imagineering Academy at the NHTV in Breda to a seminar on how to transform to a more creative organisation. One of their students is doing her master thesis at Flanders DC. And I am a long time lover of Diane Nijs’ Imagineering concept for symbolic value [...]