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Malcolm Gladwell
Keynote Speaker
Best Selling Author of Blink, The Tipping Point and Outliers
Studio
Session info
Malcolm Gladwell will present you the essentials of his tought-provoking work. From his bestseller The Tipping Point: How do things go viral? What are the mechanisms at work? From his book Blink: We make split second decisions about people and situations, willingly or not. How can we avoid false prejudice and benefit from rapid cognition? From Outliers: how hard we want to believe that success is defined by a single person's merit, there are more variables involved. The process of 'selection of talent' determines success as much as individual abilities. How then can we, as a society, be more succesful?
After the last Creativity World Forum in 2008, we asked the participants whom they would like to see next. As a regular speaker at TED, Malcolm Gladwell was their very first choice. So here’s your big chance to see him live at the Creativity World Forum. Don’t miss him.
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About
Malcolm Gladwell has been a staff writer with The New Yorker magazine since 1996. In 2005 he was named one of Time Magazine's 100 Most Influential People. He is the author of four books, "The Tipping Point: How Little Things Make a Big Difference," (2000) , "Blink: The Power of Thinking Without Thinking" (2005), and "Outliers: The Story of Success" (2008) all of which were number one New York Times bestsellers. His latest book, "What the Dog Saw" (2009) is a compilation of stories published in The New Yorker.
From 1987 to 1996, he was a reporter with the Washington Post, where he covered business, science, and then served as the newspaper's New York City bureau chief. He graduated from the University of Toronto, Trinity College, with a degree in history. He was born in England, grew up in rural Ontario, and now lives in New York City.













