Tom Savigar is partner of the London future consulting office The Future Laboratory and started working for the company in 2005. He leads strategic and innovative projects and services for clients such as The Body Shop, Lamborghini, HSBC, Courvoisier, BMW, British Gas and Marks & Spencer. The last ten years Tom focused on the tracking of consumer trends what business, technology, media, marketing and retail concerns. Tom talks about what distinguishes immortal brands and how they cover new challenges.

In 2008 Patrick Scallon started working for Dries Van Noten as a communications director. Before he worked during seventeen years for Maison Martin Margiela as an art director for communications and communications director. He is specialised in international brand strategy. In a talk with Trui Moerkerke he speaks about how to create a communication strategy in times with seemingly unendless possibilities.

Tom Barman is especially know as a musician of the Belgian rockband dEUS. Besides that he's also a film director en curates exhibitions. In which way we see similarities between fashion and the industries in which Tom is active and where are the differences? In a talk with Jasmijn Verlinden he speaks about how he transforms his creative ideas into real projects without losing the creative DNA of the group.